Ideas for Real Estate Podcast

39
Marketing #233

Each week, the “IDEAS for Real Estate” podcast for REALTORS reveals the latest marketing tips and ideas for success in real estate. Whether you consider yourself a marketing & tech newbie or are an experienced pro, host Heather Colby shares creative ideas for real estate agents & brokers. So, if you’ve ever found yourself wondering, “How do I stand out on social media? Do video? Develop my personal brand? Connect with more homebuyers or sellers? Generate leads online? Engage my sphere? Advertise in a genuine, modern way” then this is the show for you! As an award-winning marketer, thought leader, Heather answers all your top questions. Each episode is designed to help you easily implement new strategies and has online resources to further help you succeed. So, stay tuned for solid marketing strategy, actionable advice, and of course, creative ideas for real estate!

More
Recent Episodes
  • 141. Autumn Assets: Planning Your REALTOR® Content Shoot for Fall Social
    Sep 13, 2023 – 19:22
  • 140: How Sophie Labrèque Tapped into Social, Email, and Niché Marketing to Find Success as a Realtor
    Sep 6, 2023 – 52:22
  • 139. How Brokerages Can Empower Agents to Thrive in Today's Market with Dan Elzer
    Aug 23, 2023 – 01:01:59
  • 138. 3 Funnels to Create on Instagram: How to Use Automated DMs for Listings, Lead Gen & More
    Aug 16, 2023 – 21:26
  • 137. How To Avoid Wasting Money When Investing in Online Leads with Scott DeRuiter
    Aug 9, 2023 – 01:02:23
  • 136. LinkedIn for Real Estate Agents: Seizing Untapped Opportunities with Salina Yeung
    Aug 2, 2023 – 53:50
  • 7 Reasons Why Your Real Estate Marketing Isn't Working - Encore
    Jul 19, 2023 – 32:12
  • Do's & Dont’s of Social Media Marketing in the Summer - Encore
    Jul 12, 2023 – 28:48
  • Branding for Real Estate Agents - Encore
    Jul 5, 2023 – 54:26
  • Why Most Real Estate Websites Don’t Work - Encore
    Jun 28, 2023 – 39:59
  • How to Inject Personality into Your Real Estate Marketing - Encore
    Jun 21, 2023 – 19:33
  • The 5-Day Instagram Video Challenge for Realtors - Encore
    Jun 14, 2023 – 48:52
  • 7 Tips to Sharing Real Estate Market Stats & Trends - Encore
    Jun 7, 2023 – 22:51
  • How to Decide if a Brokerage’s Marketing & Tech is Right for You - Encore
    May 31, 2023 – 24:09
  • The Hidden Opportunities of Lifestyle Marketing for REALTORS - Encore
    May 24, 2023 – 32:49
  • Your 7-Day Open House Strategy for Instagram - Encore
    May 17, 2023 – 32:51
  • Realtor Newsletters: Engaging Your Sphere & Leads with Email - Encore
    May 10, 2023 – 24:01
  • 135. Under Construction: A Look Behind the Scenes of the Re-Launch of the Show!
    May 3, 2023 – 10:18
  • 134. Marketing Mini: The Easy REALTOR® Hack for Instagram Reels Using B-Roll
    Apr 18, 2023 – 04:21
  • 133. How to Pick a Real Estate Website Platform
    Apr 13, 2023 – 21:52
  • 132. REALTOR® Tech to Try: Mailchimp for Email Marketing
    Apr 4, 2023 – 18:00
  • 131. Planning a Week of Social Posts for REALTORS®
    Mar 23, 2023 – 26:08
  • 130. Marketing Mini: What's the Difference Between a Listing Presentation and a Listing Marketing Plan?
    Mar 7, 2023 – 08:37
  • 129. Five Inconsistency Traps in Your Real Estate Marketing
    Feb 22, 2023 – 21:45
  • 128. Marketing Mini: My Favorite Apps for Editing Reels & Videos
    Feb 20, 2023 – 05:49
  • 127. How to Confidently Articulate your Value as a Realtor
    Feb 16, 2023 – 16:43
  • 126. The Superpower of Showing Up in Your REALTOR® Marketing
    Feb 13, 2023 – 26:44
  • 125. Marketing Mini: How Your Mindset Affects Your Marketing
    Feb 8, 2023 – 06:38
  • 124. Marketing Mini: How I Film Videos in One Take
    Jan 30, 2023 – 06:54
  • 123. What REALTORS® Should Include in Their Instagram Link-in-Bios
    Jan 25, 2023 – 23:02
  • 122. Marketing Mini: AI Writing for REALTORS® - Chat GPT, Canva Magic Write & More
    Jan 23, 2023 – 06:55
  • 121. The Free Weekly Marketing Action Plan for Consistency & Results
    Jan 18, 2023 – 22:58
  • 120. Marketing Mini: How to Make Time for Your Marketing
    Jan 16, 2023 – 05:52
  • 119. Behind the Scenes of Planning for Business Growth
    Jan 10, 2023 – 40:30
  • 118. 3 Top Real Estate Marketing Lessons to Bring into the New Year
    Dec 20, 2022 – 16:24
  • 117. Real Estate Marketing Trends for 2023 You Need to Try
    Dec 13, 2022 – 31:04
  • 116. How to Stop Wasting Time & Get More Out of a REALTOR® Marketing Training
    Dec 6, 2022 – 29:35
  • Replay: How to Repurpose Your Real Estate Marketing
    Nov 29, 2022 – 18:13
  • 115. Real Estate Marketing To Be Thankful For!
    Nov 22, 2022 – 17:15
  • 114. How REALTORS® Can Avoid Generic Holiday Posts on Social
    Nov 15, 2022 – 14:37
  • 113. Why You Need A Marketing Plan to Fuel Your Real Estate Business
    Nov 8, 2022 – 14:06
  • 112. Marketing Ideas for REALTORS® - a Special Episode with the Know Like Trust Podcast
    Nov 1, 2022 – 31:53
  • 111. Creating a Complete Holiday Marketing Plan for REALTORS®
    Oct 25, 2022 – 14:05
  • 110. Easily Repurposing Short-Form Video Content for REALTORS®
    Oct 11, 2022 – 17:45
  • How to Help Florida with Hurricane Ian Efforts
    Sep 30, 2022 – 02:35
  • 109. The Real Estate Marketing Takeaways I Learned "Scooting" around Boston
    Sep 20, 2022 – 20:59
  • 108. A REALTOR® Success story on Instagram and TikTok with Christine Remler
    Sep 6, 2022 – 01:01:42
  • 107. How to Thrive in a Shifting Market with a Three-Part Marketing Plan - Part 2
    Aug 23, 2022 – 37:45
  • 106. How to Thrive in a Shifting Market with a Three-Part Marketing Plan - Part 1
    Aug 16, 2022 – 31:59
  • 105. How Target Marketing Can Help You in Today's & Tomorrow's Real Estate Market
    Aug 9, 2022 – 12:59
Recent Reviews
  • cidk92
    Great coaching
    Every new real estate agent who may not be able to afford a coach???? This is a great podcast for you!!
  • Nimski13
    Outstanding Info
    Heather’s insights into marketing for realtors are second to none! She knows the business backwards and forwards and offers straightforward, no-nonsense ideas and tips that really work. As a 20 year veteran in the business, I’m giving my marketing plan a complete overhaul, and have found her knowledge so helpful that I’m paying to have her coach me through that entire process, including an emphasis on content marketing. Heather is AWESOME!
  • Sparklesdarkles
    Great find!
    I just discovered this Podcast as I was researching real estate branding and it has been so helpful already. I like the clear and easy to understand concepts and after every episode, I feel like I’ve got an actionable plan.
  • mehrhekowuyevdbxbnsko
    Incredibly Valuable
    Well done, Heather! You’re amazing. Thanks for sharing such valuable tips, direction and next steps to take for real estate marketing & branding. The real estate industry needs this!
  • juangela
    A wealth of information that you can use!
    Whether you are just starting as a new agent or a very seasoned one, Heather has got you covered. I am so happy that I stumbled upon this in a day I was searching for some great content on how to create content. An amazing podcast that you will just want to keep listening to. She gives not only the tips and advice, but breaks these down into a step-by-step action guide. Thank you Heather for these tools for success and making me feel like I can make a whole new start. ~ Angela
  • Sarah in MSP
    5 star resource
    Heather’s recommendations are such an incredible resource for fresh, actionable marketing strategies that feel genuine and relevant. I have been binging episodes since I came across her content on Pinterest and feel like I struck gold!
  • jaywrightaspen
    Amazing podcast!
    I have been in real estate for 7 years now and my marketing has always been the week link in my business. This podcast is what I have been looking for to really understand what I should be focusing on, and more importantly, why and how. Heather has a ton of great tips she shares so have a notepad and pen on hand when you listen!
  • Ajeana2004
    Makes my creativity bloom
    I LOVE listening to this podcast. Every week my creativity gets a giant boost as Heather spills her knowledge on topics I need help and guidance with. Thank you Heather for devoting your time to helping us with marketing. I look forward to new episodes every week and I binge past episodes too when I feel like brainstorming. Thank you again for all you do!
  • Carl@CT
    Game Changer!
    This podcast is absolutely perfect! Practical solutions from a Pro with years of experience. Heather breaks down the complexity into a conversation - I guarantee you will not stop listening once you get started. She understands our Realtor needs and walks you through very insightful lessons. Get your pen and pad ready you’ll be taking many many notes and putting her thoughts into practice. I am very grateful for what Heather has shared and so will you!
  • Summer Blakeslee
    Just listen!
    Heather is the sweetest! I have been listening to her since I passed my exam and she has helped me more than anyone. She obviously is so passionate about helping people and her resources are crazy helpful… and they are FREE!!! Cannot get better than that. Listen for 5 minutes and you will know exactly what I’m talking about. Even more than that, Heather followed my Instagram after I downloaded one of her Instagram bio templates and she offered to help critique it. Name any other influencer who would do that! She is a great person and I love love supporting her!
  • Joan Garreffa
    Marketing Tips from Heather Colby
    Thank you so much for these concrete ideas! I love how you make ten post ideas from one topic. You can really tell this is your passion and can’t wait to work my way through all of your content and podcasts! Thank you for sharing!
  • Claudia Mac
    Informative and Provides Actionable Steps
    This podcast is well organized with good information. There are great blog posts and free templates associated with the episodes. As a plus, Heather’s voice is really nice to listen to.
  • Shellieirikdkdk
    Realtor resource
    An organized and realistic approach for realtors with explanations behind the methods... this is gold and inspiring. Can’t thank Heather enough for sharing her knowledge nuggets
  • RealtorMeganPierce
    Great information!
    I stumbled upon Heather’s podcast and have gone through 10 episodes since yesterday! She has creative ideas, and delivered in a concise and straightforward way. I am looking forward to more!
  • Trevor Oldham
    Excellent Podcast!
    Heather is a phenonemal host and I highly recommend anyone who's looking to step up their marketing game to listen to Ideas for Real Estate Podcast.
  • DustyLeBlanc76
    So Good
    I look forward to Heather’s podcast. She offers so much valuable information. As a realtor in a resort/vacation area, it’s often difficult to find information that I can utilize in my market. Heather breaks everything down so i do not get overwhelmed. She has a nice speaking voice too!
  • realtor_krista
    Wonderful!!!!
    Heather's podcast is my new favorite. In a sea of content that can be overwhelming to sort, this podcast and the ideas shared speak directly to the modern agent, trying to streamline social media, in a simple way. I can take Heather's ideas and implement them literally right away, with minimal barriers. I love that Heather says not to let the tech get in you way - it's so true! Keep it up!
  • Nashvillerealtor
    Great job!
    Excellent Podcast. So full of great insight and tips. As a Realtor if 15 years, I’m still learning. This is a great podcast to sharpen your sword. Well done
  • Farrah Zhaka
    Pretty helpful!
    Great ideas and gives you a “blue print” on the real estate market and how to attract more business, which a beginner can really use. Good stuff here.
Similar Podcasts
Disclaimer: The podcast and artwork on this page are property of the podcast owner, and not endorsed by UP.audio.