As a new entrepreneur, there’s so much I don’t know. I am so grateful. Brandon is here breaking things down in small bite-size chunks and teaching me in a way that I can fully understand and implement. I look forward to every new episode and I even go back and re-listen to old episodes and find that my understanding deepen every time. So grateful for Brandon, sharing his knowledge with us through this awesome podcast!

Brandon does an awesome job of explaining messaging concepts in an understandable, relatable way. Lots of great nuggets of info and tips in this podcast. Highly recommend!

Brandon just released a new series and epsiode 1 & 2 are soooo good! If you are looking for the answers to why your revenue has been stagnant this quarter, no one is reaching out to work with you this summer, and you are working more hours daily than you ever imagined trying to figure it out, this new series is perfect, so tune in now! I had such a BIG AHA in episode #1!!!

He gets me and I am getting him and his concepts. They are all so digestible and bite size.

Loving the honest and open conversations Brandon is having on this podcast and his breakdowns of key messaging practices! Thanks for great content 🙌🏼

I’ve listened to Brandon’s podcast periodically and always got value - but the episode “from Worst to best launch” blew my mind. Thank you for sharing such clear in-depth details.

I’ve known about Brandon for a while, but had incorrectly lumped him in with other smart marketing folks. What Brandon is teaching is a next level understanding of the conversion process, steeped in frameworks that reshape communication and messaging at its core. I’m going to go back and listen to them all.

I just heard about your podcast today and listened in. I love your goals! I am looking forward to going on this journey and listening in to even more episodes. I am grateful to have found your podcast. Shout out to Sean Croxton for the recommendation.

I started listening to the NGM podcast for business and what Brandon teaches helped me make big strides in understanding and marketing my life coaching business and services. But what Brandon teaches goes beyond business. I use what I’ve learned from Brandon in my personal life a lot too and decreased my stress level in parenting and personal relationships. Highly recommend this show, and Brandon’s programs and trainings.

Absolutely Love Brandon and the Podcast - A must have for entrepreneurs. Thank you Brandon for all you have done for me, my business and the people I serve.

Make it so simple you simply cannot miss! That is what Brandon Lucero does beautifully. I been in business for 5 year and literally just came across him this morning. Listen to his day 1 challenge and rolled my eyes at how much money I have spent to understand the niche and messaging concept that he nailed so I came to his podcast and “wow” game changer! SMH I wish I knew sooner! But I know now. Thank you for the gold. Tonia Emanuel

The content on this podcast is so interesting and helpful!! Great conversations always!!! Favorite recent episodes were his interview with his integrator before she moved to a new opportunity and his wife on the personal side.

Brandon is always growing & discovering more about himself and business so in listening to his podcast I feel I’m always growing right along beside him. Brandon has also been an amazing mentor to me over the years & has been a huge factor in my personal, business & spiritual growth as well. Thanks B-money! 🙌

This podcast is making a real difference in my mindset, giving me incredible clarity, and confirming the best of what I’ve always been inclined to do to reach my ideal audience, but have never heard this advice anywhere else… never mind never heard such great advice with such deep AND wide reaching insights, examples and clarity. I’M A FAN… 100%!!!!

I’ve learned so much from listening and watching Brandon‘s training but I can’t imagine where my preference would be without it. Brandon has a great way of teaching and simplifying everything from sales to negotiations, from messaging two thot reversal and more.

Heard about this podcast through Brandon’s interview with Micah. I’ve listened to two episodes so far and they were so helpful. I love the straightforward way he tells you what to do and what not to do. He’s also really in alignment with what I believe. Great show if you are trying to build a business!

I’ve been studying from so many entrepreneurs for years and have grown a lot and yet there’s still been some serious questions that have left me confused, searching and wondering where to even go to find the answers. Then I discovered Brandon and this podcast. He shares exactly what I’ve been needed all along to finally communicate with my audience in ways I’ve never been able to that leave them enlightened and wanting more (rather than grateful and satisfied without buying). If you’re an entrepreneur, you NEED this podcast.

Wow, such an impactful podcast that’s a nice balance of soul led alignment and strategy. thank you!!!

Brandon’s podcast cast is such a gold mine of incredibly useful information. He truly inspires his listeners and I am grateful for all that he shares. Thanks so much for having a positive impact on my business journey!

Brandon sharing his wealth of knowledge is a blessing to us all! He really has taken all of his experiences and translated them into useful advice that anyone can take and apply to themselves and their business.

A must-listen to podcast!

I usually listen to podcasts while I do other tasks. Not this one. I can’t believe this content is free. I listen actively and immediately apply Brandon’s suggestions. The results are obvious. My audience is responding and the quality of my leads is evolving as I learn to speak directly to my ideal clients. Thank you!

Finally! I am so over all the ridiculous circus tricks to get heard online. The information out there right now is so old, manipulative, and just gross! After listening to Brandon, I feel like I can actually work in the online space and be myself, without scripts to “get people to buy.” I feel like I can move forward and actually experience success. I am so thankful! <3

I have been following Brandon for about 2 years now, this podcast is the cherry on the cake, every single minute that I can I listen to him, the way that he explains his messages are the only way that I like and understand, step by step and to the point. The first time that I knew about him it was when I watched one of his facebook videos I knew that he was the person that I was looking for, I started following everywhere for two weeks until he finally opened his Video 4X Effect course. His knowledge about delivering the message is out of this world. In his course he teaches you step by step the best way to get into people's mind to pay attention to your message and to take action.

Brandon’s podcast is a must-listen for any entrepreneur looking to authentically grow their business through messaging. (Which, spoiler alert, is applicable for all entrepreneurs.) He has completely shifted how we speak and serve our audience. Highly recommend!

Brandon is for real! Meeting Brandon created the shift in my business I needed. It opened the gateway to growth and let me know what to expect when growing a business. He’s rocking the marketing industry and encouraging others to find new, effective, and aligned ways to do things. Thank you Brandon!

The entire episode of Gaining Back Your Power was just a full F#CK yea. So many little nuggets and I love the way he explains his take on attachment. Thank you for sharing bits of your story and exemplifying the enormous value of letting go as a (sometimes challenging but always) fantastic way to truly step into your power. It really does make you unstoppable.

Listen when you have time to soak in the info, not while doing 2 other things. Great info. Brentwoodlowing Brandon for a few years and love his genuine personality and value-driven approach to this podcast.

This has been a great learning experience for me as an entrepreneur, and I appreciate the “masculine” and “feminine” integrations of various aspects of marketing and sales.

Thanks Brandon for delivering such valuable content and strategy in your podcast! I recently stumbled upon your Podcast and have enjoyed a few episodes and can’t wait to hear more. Your take and delivery on Thought Reversal is already helping me tremendously in the way I’m approaching my social posts.

This podcast is one of the few I look forward to every week. I learned I can’t listen in the car because I always take lots of notes. I’ve learned so much about messaging from Brandon. I can finally stop struggling to create my “one perfect avatar”.

Whenever I’m getting ready to do messaging for myself or a client, I put on my AirPods and tune into this podcast. No one understands and unpacks messaging the way Brandon does. Instead of using tired “women 20-50” ad your targeting criteria, learn how you can create values- based, identity-based, and problem-focused messages that break through the clutter and make people feel you’re inside their heads - and best of all stay in integrity with your own mission. <<< this last piece is key. Most marketing gurus don’t have his inside-out perspective so after while, your own marketing feels out of alignment. This doesn’t happen with Brandon’s approach.

This podcast delivers awesomeness every single time. I've learned so much and can't wait to hear more! Watch out... you'll want to binge every episode.

I have been a student of Brandon’s for a few years, and am inspired by his focus around promoting “purpose” in business, over profit. Because once you find your purpose for your business, how you are going to change the world with your product, the profit follows-and you can help SOOOO many more people!! Make this your weekly listen! It’s a FRESH perspective on how to grow your business, with purpose, and ultimately the profit follows.✨

I’m new to the messaging journey and I love Brandon’s take on the various levels of refining your messaging. It helps to understand the overview of the 6 levels of mastery and I look forward to diving deeper into implementing the changes he suggests to make to move to the next level!

What a gem of a find, this podcast is EPIC. I thought I knew a thing or two about life and Brandon has thus proved me otherwise. I’m seeing things with a new perspective and feel so much more aligned with where I’m supposed to be. Thank you!

I am so glad that I discovered this podcast. Great perspective shared by Brandon! It made me re-examine how I have been communicating! It help me start thinking and taking small actions!

I have done a lot of Brandon’s trainings and am obsessed with his podcast. He truly is a master of his craft and explains things in a very simple way so you can take action on improving your messaging and growing your business!!

Brandon shares great perspectives and advice that are immediately usable, no subscription required! Be ready to look at the way you have been communicating through Brandon’s lenses, and the value you bring will become much clearer.

The content that Brandon offers not only provokes thought, but it also provokes ACTION, which is so critical for us entrepreneurs. The episodes are organized well so they’re easy to listen to, and Brandon provides depth to what he teaches that gives you the deeper meaning behind his ideas. Great podcast 👍🏾

I love that Brandon talks about the actual strategy of your messaging rather than just spouting opinions on “how to market - use reels!” This is what I’ve been looking for to level up in my business. Thanks Brandon!

Just listened to Brandon’s show for the first time (Unheard Entrepreneur Trap, ep 106) and DANG. He nailed exactly what I’m struggling with - and then gave actionable, specific suggestions for improvement. I don’t often listen to podcasts, but the few I’ve listened to didn’t leave me wanting more like this one did - or result in a full page of notes like this one did, either. Really impressed and grateful. Totally gonna sit and binge some more episodes right now.

Extremely valuable content for the busy entrepreneur! The ROI (time) is there whenever I listen! Really helps me implement new ways to improve my business. Right now, Brendon is changing the ways I communicate with my ideal audience...this has greatly improved my confidence. Brendon effectively draws you in as you jot down the pearls!

Brandon’s though reversal content and messaging strategies saved my business. For years I was struggling with trying to figure out why my webinars, launches, social posts, etc were not clicking. Something was missing and I couldn’t figure out what it was. Until I started listening to this podcast and even signed up for Brandon’s courses. Thanks to him and what he teaches, it’s completely shifted my content, messaging, how I teach in my free content, even how I deliver my message in my paid content. And the sales and audience growth reflects that too. I’m so happy to have discovered this podcast!

Highly recommend this podcast. Such great content and information. I stumbled upon Brandon a few months ago and resonated with him straight away. Great resource especially for spiritual entrepreneurs. Full of soul!

So I always listen to this podcast from the interview on James’s podcast and the latest one made me feel so seen. Thank you for defining the difference between thought leaders and influencers because I have realized the way and direction I would like to move my space and it’s give me the courage to keep going. When things aren’t working it is very easy to go to the external to conform to the norm but when you are galvanized toward a new way and new form of being that is true success and thought leadership lasting for the long term. So good!

Brandon always brings so much value to the podcast! Listen and you will find so much GOLD!

Brandon opened my eyes to exactly what I’ve been doing wrong for so long in trying to attract clients online. His message has helped me examine and dissect my content. I’m currently working on doing a 180 degree pivot in the way I approach my content. I’m super excited to be a part of his upcoming challenge as well.

Great podcast by a great guy Such a new and powerful way of looking at the world of marketing and messaging !!!

Found this podcast today and can’t stop listening. Such good insight on thoughts and messaging that every entrepreneur needs to hear!