The Media Leader Podcast

The Media Leader is the leading source of analysis, data, opinion and trends in commercial media and advertising.

Hosted by senior reporter Jack Benjamin, we speak to senior industry leaders and rising stars about the key challenges media faces as part of our mission to stand up for courage, inclusion and excellence in media.

Find out more at uk.themedialeader.com and subscribe to our daily newsletter.

Recent Episodes
  • Channel 4 at Cannes: A new SME marketplace and the 'superpower' of friction
    Jun 19, 2025 – 00:23:33
  • Hasbro navigates a changed toy market and macro uncertainty — with Jennifer Burch and Kristina Fields
    Jun 16, 2025 – 00:51:03
  • How Paramount is building simplicity and scale — with Lee Sears
    Jun 9, 2025 – 00:43:40
  • Is the ad industry ageist? With Anna Sampson
    Jun 2, 2025 – 00:28:02
  • Adapting to shifting media consumption habits — with TikTok, Spotify, Global and BBC
    May 27, 2025 – 00:33:16
  • An indie's journey into VC — with MNC's Luke Bristow
    May 19, 2025 – 01:03:17
  • How Austria is reinventing linear TV buying — with Sebastian Hinterstoisser and Tom Peruzzi
    May 12, 2025 – 00:38:33
  • Can brands become influencers? With Jungle Creations' Melissa Chapman
    May 6, 2025 – 00:49:28
  • Why consistency is key for brand success — with Specsavers' Ian Maybank
    Apr 28, 2025 – 00:35:37
  • Can social media be a force for good? With WeAre8's Laura Chase
    Apr 22, 2025 – 00:43:04
  • Alan Rusbridger on the future of news and Prospect's growth
    Apr 14, 2025 – 00:48:56
  • Why cinema is becoming more prominent on AV plans — with DCM's Karen Stacey
    Apr 7, 2025 – 00:50:47
  • Who will win the AI/publisher copyright fight? With PPA's Sajeeda Merali
    Mar 31, 2025 – 00:33:54
  • Why OOH is in rude health — with JCDecaux's Chris Collins and Dallas Wiles
    Mar 24, 2025 – 00:50:50
  • How The Guardian is expanding its commercial footprint — with Imogen Fox
    Mar 17, 2025 – 00:31:08
  • Is the death of the marketing funnel nigh? With IAB’s James Chandler
    Mar 10, 2025 – 00:27:36
  • Unpacking flaws in current brand safety efforts — with Responsible Marketing Advisory's Emily Roberts
    Mar 3, 2025 – 00:37:44
  • Stephen Miron on his career and legacy
    Feb 24, 2025 – 00:40:53
  • Are communities the future of audience-targeting? With MG OMD's Natalie Bell
    Feb 17, 2025 – 00:35:52
  • How Lantern will bring outcome measurement to TV — with ITV's Sameer Modha and Sky's Matt Hill
    Feb 10, 2025 – 00:56:37
  • We need to talk about Meta — with Outvertising’s Sonnie Spenser
    Feb 3, 2025 – 00:46:05
  • Rethinking agency remuneration in 2025 — with MediaSense's Ryan Kangisser
    Jan 27, 2025 – 00:33:00
  • Why responsible marketing is the future — with Hearts & Science's Garrett O'Reilly
    Jan 20, 2025 – 00:31:16
  • Are all 'views' created equal? With TikTok, DCM, Total Media and Mindlab
    Jan 13, 2025 – 00:44:22
  • Why uncertainty is the new normal — with GroupM's Kate Scott-Dawkins
    Dec 9, 2024 – 00:31:27
  • 2024 in review: Themes and challenges for the media industry
    Dec 5, 2024 – 01:02:22
  • Epic conversation with Pete Robins: The fifth age of media
    Dec 2, 2024 – 01:06:23
  • Our agony aunts answer your burning media planning questions
    Nov 28, 2024 – 00:27:39
  • Are middle managers being set up for success? With Nabs' Sue Todd
    Nov 25, 2024 – 00:33:30
  • Ken Bruce and Fleur East on how radio has changed — and stayed the same
    Nov 21, 2024 – 00:26:58
  • How life on a commune shaped Havas Media CEO Paddy Affleck's leadership
    Nov 18, 2024 – 00:44:16
  • It'll all end in tiers: Latest on 'premium vs ads' strategy for Netflix, Disney and Spotify
    Nov 14, 2024 – 00:32:31
  • The Future of Origin with Isba's Phil Smith
    Nov 11, 2024 – 00:19:08
  • Trump, The Sequel: Has media learned anything since 2016?
    Nov 7, 2024 – 00:32:31
  • How useful are AI performance tools? With Pinterest's Matt Crystal
    Nov 4, 2024 – 00:29:08
  • TV's 'tipping point': In conversation with Sky, C4, Direct Line and Samba TV
    Oct 28, 2024 – 00:28:12
  • Agency bosses talk tough over principal media
    Oct 24, 2024 – 00:45:53
  • The mounting case against blocklists
    Oct 21, 2024 – 00:20:09
  • Future of Media London takeaways: confidence, trust and risk taking
    Oct 17, 2024 – 00:39:20
  • Are AI ads the future of TV? With ITV's Jason Spencer and Alan Hall
    Oct 7, 2024 – 00:29:48
  • Amazon UK upfronts, Pinterest's brand pitch + why women's network Wacl is more 'business-like'
    Oct 3, 2024 – 00:42:19
  • Why the future of media is in Manchester
    Sep 30, 2024 – 00:31:39
  • Stories that mattered this week: Origin launches — now what?
    Sep 26, 2024 – 00:43:31
  • Are news outlets too dependent on social media? With NMA CEO Owen Meredith
    Sep 23, 2024 – 00:40:07
  • Stories that mattered this week: Observer sale, Radiocentre's Tuning In, Origin row
    Sep 19, 2024 – 00:37:04
  • Are brands overspending on social? With EssenceMediacom's Richard Kirk and Olga Zaitseva
    Sep 16, 2024 – 00:38:13
  • Stories that mattered this week: Google's adtech trial, Spectator sale, EssenceMediacom changes
    Sep 12, 2024 – 00:27:03
  • How keyword-blocking continues to harm publishers — with Mantis EVP Terry Hornsby
    Sep 9, 2024 – 00:35:48
  • AMA: Ask media experts anything!
    Aug 15, 2024 – 00:36:52
  • Why I left EssenceMediacom after 34 years: Sue Unerman interview
    Aug 12, 2024 – 00:35:44
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